User Journey – where and how they interact Users with your product / your idea
What does the user journey of your users look like? Which steps do they go through until the goal is achieved? How could these be improved? Are there even different journeys depending on the target audience? Using personas and empathy mapping, we will build a user journey piece by piece. In doing so, you will identify touchpoints, activities, emotions and pain points that your users are faced with. Through group discussion, we will reflect together and learn from different user journeys.
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